AHIF
Report
Published: 02 April 2025
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This report by Euromonitor explores key trends shaping Africa’s hospitality landscape in 2025, including the rise of blended traveller profiles, demand for experience-rich stays, and the increasing influence of digitalization and sustainability. Leading destinations such as South Africa, Egypt, and Morocco continue to dominate, while emerging source markets—including the Middle East, China, and India—are fuelling new opportunities.